In recent years, the music industry has seen a solid rise in the amount of young boy bands dominating the charts. While the 90s saw the likes of 5ive, Backstreet Boys, Boyzone and *N SYNC, 5 Seconds of Summer (5SOS), The Vamps, One Direction and Rixton continue to assert their authority in the 2010s. But what do you need to create a successful boy band? Here are three simple steps…
Firstly, you need to take a number of good looking, young boys with decent vocals (some may question this) and form the band. In addition, you need to make sure they’re fashionable and that their hair is stylish.
2. Social Media
When 5 Seconds of Summer officially announced their debut album, the hashtag “#FinallyA5sosAlbum” trended in the top position worldwide for hours after the initial reveal was posted. This goes to show that boy bands are not only having a huge influence in the charts, but on social media as well.
A quick look at Twitter’s trending topics at any given moment and you are pretty much guaranteed to see a trend relating to a boy band. Whether Brad from the Vamps has had a haircut or Jake from Rixton is brushing his teeth (OK, it’s not that drastic), you can be sure that their fans are tweeting about it.
But, why is this the case? Quite simply, social media allows fans to interact with their idols and fellow fans wherever they may be. Whether they’re in another town, another region or an entirely different country all together, the likes of Facebook, Twitter and Tumblr is uniting fans and boy bands at the touch of a button. It’s a lot quicker than fan mail, that’s for sure.
There’s also a sense of belonging to a family that comes with being part of “fandoms” (a term coined to describe the different fan bases each of the bands has).
The final thing you need is money, a lot of money. While social media will give you some exposure, there’s a lot more to be had from the likes of television, radio, magazines and even bus stops. Not to mention touring and merchandise… and you could probably do with some actual music too. With all these elements combined, you can’t go wrong.